Making Money Through Media Brand Extensions
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Ten years ago a panel discussion at an international conference about magazine publishers growing global business would certainly have focused squarely on magazine licensing and...
About:JohnCabell
Posts by JohnCabell :
Media Mergers and Acquisitions
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There are media mergers and acquisitions going on all over the world. A few traditional players, such as are doing most of that consolidation. Then...
Embracing Innovation Through Magazine M & A
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The last five years has witnessed a major restructuring of the magazine media marketplace with a significant number of companies either consolidating their approach through...
Cross-Border Publishing Business Models
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Julie Hansen, president of Business Insider, Alexander Broch, head of international business and licensing, Axel Springer, David Woodley, managing director of Time Out International and...
The Exciting Future of International Media Licensing
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The business of International media licensing is rapidly changing on the back of trends driving change in the media industry as a whole. Whereas in...